Building the system underneath the tactics you already have.
An honest look at where your team is and what will actually move things forward, whether that's one focused project or an ongoing partner in your corner.
Does this sound familiar?
The organizations I work with aren't all at the same stage. Some are scaling fast and outgrowing what got them here. Others are steady but stuck, with marketing that's more reactive than intentional. What connects them: there's real ambition here, and a willingness to build the thinking behind the tactics, not just add more tactics.
Teams where marketing is scattered across departments or stuck in one person's head
Organizations mid-transition (new leadership, new direction, new market) who need a thought partner
Brands with real budget and real ambition, but no strategic system underneath the tactics
Values-led organizations who want their internal culture and external brand to actually match
ways I can support you
How we can work together
Two ways in, depending on whether you need something built or ongoing leadership to steer it.
project work
Build the System
Quoted by scope
For when you need a system built: brand, onboarding, lifecycle, or community. I'll lead it end to end, coordinate execution, and be your single accountable lead. Every project is quoted after we talk through what you actually need. This generally includes work on:
- Brand systems
- Onboarding & lifecycle journeys
- Community & education platforms
- End-to-end project leadership
fractional cmo
Ongoing leadership
$250/hr · 10-hour monthly minimum
For when you need ongoing strategic leadership, built to live inside your organization: your teams, your approvals, your roadmap. A consistent presence who knows your context, so you're never re-explaining where things stand.
- Embedded with your team, when they need me
- Strategic roadmap ownership
- Works within your approvals process
- Consistent context, no re-explaining
First, let's make sure we're the right fit.
Before anything else, book a free 15-minute call. We'll talk through where your team is, what's getting in the way, and what kind of support would actually help. No obligation. Just a real conversation to see if we vibe.
- 15 minutes, completely free
- Talk through what's actually going on
- Figure out the right kind of support together
- No pressure, no pitch. Just an honest conversation
Trusted by teams that build things that last.
A few things people usually ask.
Quick answers before you reach out, or before you book the call.
Yes, happy to work within whatever process your legal or procurement team needs. Bring me into that conversation early and we'll figure it out together.
Definitely. The free 15-minute call is a good place to start, and I'm glad to do a follow-up with additional decision-makers before anything's signed.
Alongside, almost always. I'm brought in for the strategic layer that's missing, not to take over what's already working. Think thought partner, not replacement.
Not sure which fits? Projects are for building something specific; fractional is for ongoing leadership. We'll figure it out on the call.
See how I support small businesses & creative entrepreneurs instead.
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